elcome to the Success In eMarketing
Podcast home page. Below are our current episodes of this excellent Podcast!
If you ever have any questions for Chris about the podcast or about eMarketing, please email him at podcast@hifiit.com!
Also, we're looking for questions for a new question segment. Please email us and submit your question today!
Episode 5: Introduction to CRM Marketing Databases (Part 1 of 3)
This episode begins a three-part look at CRM Marketing Databases by providing an overview of CRM systems.
Download the podcast: Episode 5
Episode 4: Using LinkedIn and MySpaces For Marketing
In this episode, Chris discusses using hip and emergecing technologies to reach new markets with your message.
Download the podcast: Episode 4
Episode 3: User Communities
In this episode, Chris talks about your customers and how they're the best sales people your company could ever
have. He talks about some of the famous user groups out there and how they've created greater brand awareness and sales.
Next, he looks at online tools that you can use to build your own user group as well as discussion points and pitfalls
of the decision to start a user's group.
Download the podcast: Episode 3
Get the show notes here.
Episode 2: Beware Clickfraud!
In this episode, Chris discusses one of the greatest pitfalls of Search Engine Marketing: Clickfraud.
This podcast offers an excellent in-depth discussion of what clickfraud is, how it occurs, why unscrupulous
individuals risk breaking the law to perform this cybercrime, and how it could be prevented. The
Guerrilla eMarketing Tip of the Week talks about getting the most from your Search Engine Marketing dollar.
Download the podcast: Episode 2
Get the show notes here.
Episode 1: Expanding Your Business Through Podcasting
In this episode, Chris introduces himself, discusses his career and experience with traditional and online marketing.
This episode of the Success in eMarketing Podcast talks about why you should consider podcasting as a way to reach out
to customers. The Guerrilla eMarketing Tip of the Week talks about how to properly integration email communications into
your website marketing.
Download the podcast: Episode 1
Get the show notes here.